In the News

Walmart Online Shoppers Are More Like Other Online Shoppers Than In-Store Walmart Shoppers

The retail habits of shoppers at Walmart.com are more similar to those of Amazon's customers ....

U of A Retailing Research Initiative Measures Millennials' Retail Loyalty

Prices would have to be at least 10 percent lower to get millennials to switch from one major ret....

Retailing Research Finds Consumers Have Distinct Perceptions of Walmart, Amazon, Target

The Retailing Research Initiative found that consumers perceived the three large retailers differ....

Walton College Recognizes Outstanding Faculty

Tomas Jandik, a finance professor and the Dillard's Chair in Corporate Finance, has been reco....

Promotions 85-Percent Effective Across 20 Grocery Retail Categories

Dinesh Gauri, professor of marketing, measured the efficiency of sales response to promotions acr....